Video

The Practicality of Circularity: How to Overcome Implementation Obstacles

Martine Stillman

Vice President of Engineering

Reily Blackner

Electrical Engineer

Published July 4, 2023

How do we keep doing business when we don’t have an endless supply of new material to work with?

Whether you’re making jeans or building PCBAs, recycling and reusing will become the norm as virgin material streams get more expensive and hard to find. But there are immense hurdles to embracing circularity as a founding principle of your company, from circular supply chains to extending producer responsibility and consumer behaviors to hardware challenges. Hear from industry leaders on how to overcome obstacles on your journey in bringing circularity from concept to reality.